@ Shannon,
I agree that the twitter phenomena was based on people wanting to do something on both the developer and user end. I think in today’s age, giving something that people want is more important than before because with all this tech we live in a consumer propelled market. With Twitter in effect, all industries are under more scrutiny to provide better products because I feel twitter can create waves of positive of negative branding faster than TV and to a much larger network of people.
I Choose to use Google’s “AdPlanner” because I couldn’t find keyword searches on “Quantcast’s” service. With the keywords shown most frequent I suggest these keywords to find this TED Talk
Keywords Suggestions
1.) ted talks twitter
2.) daily show twitter
3.) NPR Twitter
